It demonstrates a viable revenue model that promises returns sufficient to justify the investment and risk.

Entrepreneurs can pursue various models, including franchises (operating under an established brand), distributorships (selling in specific regions), licensing (using intellectual property), and e-commerce. 3. Evaluation Frameworks

The opportunity offers a unique solution—whether through innovation, better pricing, or superior quality—that differentiates it from existing competitors.

The venture has the potential to grow beyond its initial setup and increase its market reach.