Most BHPH signage follows a high-contrast design strategy to ensure readability from a distance:
: Static-cling or adhesive signs applied to car windows or office doors help reinforce the financing message at the point of sale. Design and Visual Impact
: Common phrases include "Easy Approval," "No Credit Check," "In-House Financing," and "Bad Credit OK".
: Red, white, and blue are the most common colors used to create a professional and bold appearance.
: Tall, high-visibility feather flags (often 12-15 feet) and large vinyl banners are used along property lines to catch the eye of passing traffic.
: These are placed directly on or in vehicles. Underhood signs are often made of durable coroplast to withstand outdoor conditions.
: Portable A-frame signs are effective for directing foot traffic or highlighting specific "no credit check" offers near the entrance.
"Buy Here Pay Here" (BHPH) signs are essential marketing tools for independent auto dealerships that offer in-house financing. These signs signal to potential buyers—especially those with credit challenges—that the dealership provides direct loans rather than relying on third-party lenders. Common Types of BHPH Signs