: By November 2022, the stock bottomed out near $88 per share—a staggering 75% drop from its previous highs. The "Year of Efficiency" Rebound
: Investors are now weighing "Margin Compression" (high costs of AI infrastructure) against "Ad-Tech Industrialization" (AI tools that make ads significantly more profitable). Summary of Major Milestones A guide to buying and selling Facebook (Meta) shares fb buy or sell
In 2023, CEO Mark Zuckerberg shifted the narrative from the metaverse to efficiency and AI. : By November 2022, the stock bottomed out
: After massive layoffs and a refocus on AI-driven advertising, the stock staged a historic recovery, gaining 194% in 2023 alone . : After massive layoffs and a refocus on
: Long-term believers who held from the 2012 IPO have seen their initial investment more than quintuple, averaging an annual return of nearly 19% . The Current Narrative (April 2026)