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Jc Penny [2024-2026]

: By 1913, the chain had grown to 34 stores and was officially incorporated as the J.C. Penney Company .

: In 2012, a failed attempt to eliminate coupons and sales under a "Fair and Square" pricing model led to a nearly $1 billion loss and a massive exodus of loyal customers. jc penny

: Penney lost much of his personal wealth in the 1929 stock market crash but kept the company afloat by borrowing against his own life insurance to meet payroll. : By 1913, the chain had grown to