Now & Later Apr 2026

Now & Later is the candy world’s ultimate marathon runner. Since 1962, it has occupied a unique niche: a taffy-like chew that starts like a brick and ends like a smoothie. 🍬 The "Patience" Candy

They now offer Chewy (soft from the start) and Splits (two flavors in one). ⚡ Why It Stays Relevant Now & Later

Now & Later thrives on "Barbershop Nostalgia." It’s the candy you find at corner stores, concession stands, and grandma’s glass jar. Now & Later is the candy world’s ultimate marathon runner

Small, square, and individually wrapped to survive pocket heat. 📜 A Quick History and grandma’s glass jar. Small

Sour flavors and "Morphs" that change taste as you chew.