Fans were so obsessed with the title that they created their own trailers, posters, and songs before the film even came out.
The edited-for-television version famously replaced the expletives with "monkey-fighting snakes on this Monday-through-Friday plane," which became a meme in its own right. Critical & Commercial Impact Snakes on a Plane
The plot is as literal as its title: after witnessing a murder by a mob boss, Sean Jones (played by Nathan Phillips) is escorted by FBI agent Neville Flynn ( Samuel L. Jackson ) on a flight to Los Angeles to testify. To prevent him from reaching the trial, the mobster unleashes a crate of hundreds of onto the aircraft. Fans were so obsessed with the title that