: Snap is currently prioritizing developers and creators to build the "Snap OS" ecosystem rather than selling to the general public. Product Generations & Legacy

The landscape for "buying" Snapchat glasses (Spectacles) has shifted from a mass-market retail product to an exclusive, developer-focused subscription model. Currently, the most advanced version, Spectacles (5th Generation)

: Reviewers from Tom's Guide note that while expensive, they offer a glimpse into the future of AR compared to competitors like Meta's smart glasses.

are available through the official Spectacles developer program for with a 12-month commitment.

: A custom-built operating system designed specifically for augmented reality.