Move away from long-term planning. Instead, rely on continuous experimentation and rapid adjustment. Goal: Serial temporary advantage. 3. Visionary: "Be First"
Stable environments where you can forecast the future but cannot easily change the industry structure. your strategy needs a strategy
Rapidly changing, unpredictable environments where industry leaders cannot control the rules (e.g., fashion or tech). Move away from long-term planning
Avoid the "classical trap" of applying 5-year plans to unpredictable markets. Avoid the "classical trap" of applying 5-year plans
Harsh environments where current strategies have failed and resources are severely restricted.
If you lead a large organization, you likely need to apply different strategies to different business units simultaneously. If you'd like to dive deeper, let me know: Which industry are you focused on? Are you dealing with a startup or an established firm ? Is your market stable or undergoing heavy disruption ? Your Strategy Needs a Strategy - Boston Consulting Group